Misc

Swine Flu Searches Jump 20 Fold From A Week Ago

In the last week of April, Swine Flu searches jumped more than 1,900 percent versus the previous week. Data compiled by comScore, a leader in measuring the digital world, revealed that 501,000 people conducted 929,000 searches related to the swine flu during the week ending April 26th, 2009. ComScore also observed 271 different advertiser with paid search inventory against these search terms, up from just 73 the previous week and 33 the week before that. According to the CDC (Centers for Disease Control and Prevention) there have been 226 confirmed laboratory cases of the swine flu in the United States (As of May 3rd, 2009 11AM ET) and 1 confirmed death in Texas. CDC continues to take aggressive action to respond to an expanding outbreak caused by novel H1N1 flu. The CDC goals are to Reduce transmission and illness severity, and provide information to help health care providers, public health officials and the public address the challenges posed by this emergency.

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